Tag: Authors

How to Set Up an Author’s Page on Amazon When Using a Pen Name

How to Set Up an Author’s Page on Amazon When Using a Pen Name

If you’re a self-published author, chances are you’ll be offering your books for sale on Amazon.com. Whether or not you currently have an account, there are a few things you should know about navigating Amazon’s Kindle platform most effectively as a published author, particularly if you choose to use one or more pen names. However, […]

Two Things Self-Publishing Authors Must Do

Two Things Self-Publishing Authors Must Do

Think back to the last time you were in a bookstore. How did you choose a book to read? Sure you have your favorite sections, but chances are you looked at the front cover, back cover, and (if you are the thorough type) inside the jacket. If you look around the store, you will see […]

How Authors Can Use Webinars to Sell More Books

How Authors Can Use Webinars to Sell More Books

If you’re an expert who has written a book about your area of expertise – or you’re in the process of writing it – I’m sure you know already that it’s not enough to just publish the book and wait for the money to come rolling in. You need to do more – much more […]

Authors: Why You Should NOT Learn How to Market

Authors: Why You Should NOT Learn How to Market

Not all authors should spend time learning how to market. That may go against conventional wisdom, but it’s true. In reality, some authors are not willing to put in the time or effort to do what it takes to market their books. Some get downright nasty towards those of us who are making money with […]

How an Author’s Consultant Can Cinch Your Book Deal

How an Author’s Consultant Can Cinch Your Book Deal

As a book publicist, I am frequently asked to find a literary agent for my author clients. While I know many agents and publishers and work with them, it’s not what I do. But, from time to time, I find someone who can really help out my clients and I’ve found that person. Her name […]

Authors: Your Book Is Your Business

Authors: Your Book Is Your Business

Start where you are with what you have. You’ve heard it hundreds of times. But what does that mean? You’ve published the book and you got it on up Amazon. Congratulations! Now what? Now the fun and frenzy begins. You push people to buy it. You share the link from Amazon. You do “free download” […]